designjunction: Cubitt House
Posted on 09 October 2016
My second day of designjunction was spent at Cubitt House, a specially made space for the exhibition with a striking external framework designed by Satellite Architects alongside Icons of Denmark. Cubitt House is the home to over one hundred leading designers during the week, showcasing everything from modern luxury lighting to bespoke interior surfaces.
Cubitt House contains the largest collection of brands at designjunction and will most certainly keep you busy, feeding even the most extreme design hunger. Upon walking into the space, the first brand to instantly catch my eye was Haberdashery. This design practice creates instantly recognisable sculptures that play with the beauty and elegance of light. On display was a stunning design, incorporating ceramic leaves in multiple metallic finishes, caught in motion as if time had frozen during a large gust of wind.
I was very excited to see a personal favourite, Vitamin showcasing during the week launching their brand new Pitch Pendant. The simple and effective design of the stand directs visitors full attention towards the modern, angular design of the pendants. Having seen the product in person with a demonstration, I cannot wait to see what the future holds for the pendant, experiencing designer's creativity when using these lights within a residential, office and retail environments.
I could not visit Cubitt House without featuring Deadgood, the modern British furniture brand with a reputation for doing things a little differently. On display was the new Naked collection by Gala Wright and Magnus Long and brand new 3d style upholstery finishes, which can be seen in the images below. Being one of my top selections on the designunction social media takeover, Deadgood lived up to expectations with their fresh and contemporary take on furniture design.
Before arriving, I even asked the question "Who's Casper?" as I had seen advertising and features on the quirky designs on display at Cubitt House. After asking the question, I discovered that the company, "Who's Casper?" had asked sixteen creatives to customise the Casper stool, originally designed by Michael Sodeau, manafactured by Modus. The results, some very cute and humorous designs that were the talk of the exhibition.
It would not be a true designjunction without the innovative quality designs from String. This year they set the bar incredibly high with their captivating black monochromatic stand, proving very popular with visitors taking photos and interacting with their modular furniture designs.
With an impressive collection of brands, Cubitt House manages to provide visitors with multiple tastes of styles and designs. This venue is framed with a spectacular art installation that removes the often unsightly presence of a temporary structure, creating an iconic and instantly recognisable venue space.