#MyMUJI Window Styling

Martyn White

Posted on October 22 2016

Opening their first store in London twenty five years ago, marking an exiting move into European territory and their very first store opening outside of Japan, MUJI are celebrating by hosting a insightful and beautiful poster exhibition in a pop up shop located in St. Martin's Courtyard, Covent Garden. This exhibition celebrates the ahievements of the brand and the incredible journey it has made across the twenty five years in Europe. If that was not exciting enough, MUJI has invited six unique bloggers to style the shop window for each day of the exhibition in a project called #MyMUJI.

#MyMUJI window display designed by Bloggers for the 25 European anniversary

Myself, along with Sarah Akwisombe, Bryony Blake, Interior Style Hunter, Decor8 and Liberty London Girl were invited to style the MUJI window space at their exhibition pop up space in Covent Garden. Each of us had the freedom to bring in our own stying items to aid the twenty five pieces available from MUJI, along with one specific item that had been selected for us from the team. My item of selection was a beautiful wooden bowl from the Acacia range. 

My MUJI styled shop window poster exhibition Europe 25 yearsCosy night in window display for MUJI styled by Martyn White DesignsCosy night in window styled by Martyn White Designs

With the Acacia bowl in mind and the cooler weather setting in, my ideas turned to comfort and food, giving me the direction and theme of "A Cosy Autumnal Night In". I wanted to showcase some of my favourite items that I associate with those cosy nights in, away from the cold air and darkness of outside. My cosy night is divided into three main areas: "Food", "Drink" and "Relaxation" which can clearly be seen layed out in the display. 

MUJI window display celebrating 25 years in EuropeWindow styling and dressing for MUJI Europe Martyn White DesignsSpilt tea leaves in ceramic cup MUJI Window dressing

Food has been represented by the Acacia range of bowls, each filled with a specific item to represent an area of food during the evening such as a main meal, movies and snacking. Drink has been presented through the use of teacups, crockery, a kettle and of course tea itself, which can be seen in the use of spilt tea leaves across the table. Our final area and usually most popular, Relaxation is the most prominent and central focus on the display, represented with the use of a plush throw, slippers, candles and entertainment devices. 

Luxury tea set on display at MUJI LondonMuji Product display 25 anniversary Europemartynwhitedesigns styling window for MUJI Europe

The whole experience has been incredibly exciting and it has been fantastic to see all the bloggers varying designs throughout the week, covering areas such as travel, clothing and makeup to name a few. Whilst the connection in design to MUJI was very easy, it was the limitation of space that proved to be challenging, one that I feel each blogger has overcome in a different and unique way. 




 

I would like to congratulate MUJI on their anniversary and look forward to seeing what the next twenty five years have to hold. The Poster exhibit runs from 18th - 23rd October at St. Martin's Courtyard, near to Covent Garden tube station. If you are visiting, do not forget to drop by and take photos using the hash tag #MyMUJI.  




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